LifeSoldier is a brand created by husband and wife duo: Anthony and Tricia Leigh. LifeSoldier's name alone may seem geared toward military personnel, but this is not the case. While those in the military are likely to identify with the name (especially since Anthony is still active duty), it actually originated from Anthony and Tricia's children. Their daughter's name is Zoe, which is of Greek origin and means 'Life', and their son's name, Milo, is derived from the Latin word for 'Soldier'. Further, the unique logo, created by Tricia's sister, encompasses her interpretation of a family full of life; intertwined and supporting one another.